Search Optimization (SEO)

Internal optimizations, KEI monitoring programs, and increase ROI. Countless studies have placed search engine marketing at the top of the ‘most effective forms of online marketing’ list.

Additional Keywords

All of Gossamer’s base SEO packages include optimization for up to 12 keyword phrases. You can add an addition 12 keyword phrases with this package.

This package is ideal for those customers wanting to focus on The Long Tail, a SEO technique closely related to Google Local. The idea is to shift your SEO efforts away from hard to obtain generic keyword phrases to keyword phrase that are much more specific to your business.

An example of this is the keyword phrase ‘lake tahoe’, a very difficult keyword phrase to optimize. In addition, visitors to your website coming from this keyword phrase are much more unlikely to be searching for your goods or services.

Optimizing for The Long Tail is much more likely to result in highly qualified visitors to your site. So, for example, it makes much more sense to optimize for a keyword like ‘lake tahoe catering’, ‘lake tahoe wedding catering’, and ‘lake tahoe cateres’.

You will need at least one page in your website for each 2-3 keyword phrases. Administrative access to your website is required.

Additional DescriptionMore Details

Plan runs for a 3 month interval.

Quantity

Price: $149.00

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Keyword Efficiency Index

If you have ever run Google’s keyword generation programs you know that the list of suggestions can grow very long, very quickly! So how do you know which keywords to focus your efforts?

KEI is a measurement that compares the number of searches that can be expected for a keyword and compares it to the number of websites competing for that keyword. With this measurement in hand you can usually very quickly eliminate the great majority of keyword suggestions.

Gossamer will sort through your lists of keywords and identify the top 12 picks and let you know how well your website is doing with your top 12 picks.

Quantity

Price: $149.00

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SEO Maintenance Plan

This plan is designed for Gossamer’s customers. We start off with free web hosting, throw in our basic SEO plan, and complete, free of charge, minor changes to your website.

The three month plan may paid for by credit card or invoiced directly.

Quantity

Price: $225.00

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WordPress SEO Package

This service is ideal for those new WordPress website owners that are concerned with their lack of search engine rankings. Optimizing a WordPress website takes a bit more work than just installing a plugin.

Gossamer will quickly analyze your website to identify and fix misbehaving plugins and problems with your style sheets. Gossamer will also review the internal link structure of your website to ensure that the user experience is simple and promotes your keywords. Then we will optimize the basic internal structure of your website.

Finally, the results of your optimization effort are monitored for up to 3 months to track results and implement minor updates.

The service includes optimization for up to 12 keyword phrases and runs for 3 months.

Additional DescriptionMore Details

This services includes: 1] Preliminary analysis. 2] Keyword Targeting 3] Baseline SERP generation. 4] Implementation of recommendations. 5] Bi-weekly SERP monitoring. 6] Monthly updates based on report data.

Quantity

Price: $249.00

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